Challenge: PixPop, an online platform for digital artists to sell and showcase their work, struggled with user engagement and monetization of its services.
Solution: With Axel Capital's funding, PixPop implemented advanced AI algorithms to personalize user experiences and improve engagement. Axel also facilitated partnerships with digital art schools and artist collectives, expanding PixPop's user base and creating new revenue streams.
Outcome: These strategic moves resulted in a 250% increase in monthly active users and a 300% increase in revenue. PixPop became a leading platform in its niche, with expanded services including online workshops and artist residencies, further diversifying its income sources.